In terms of market share, Direct Response Group is clearly lagging behind, losing to Klaustech in all segments.
Klaustech has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Soccer and 3 other categories.
Direct Response Group is leading in Business & Industry, Internet & Telecom, People & Society, Real Estate and 2 other categories.
Direct Response Group is leading in most countries, including Germany, Japan, Latvia and Brazil.
Klaustech is leading in United Kingdom and Poland.