In terms of market share, Direct Response Group is clearly lagging behind, losing to Mobile Meteor in all segments.
Direct Response Group has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Soccer and 5 other categories.
Mobile Meteor is leading in Health, Arts & Entertainment, Accommodation & Hotels, Travel and one other category.
Direct Response Group is leading in most countries, including Germany, Japan, Latvia and Brazil.
Mobile Meteor is leading in United States.