Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to ROI trax in all segments.

Websites Categories

1 ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Home & Garden and 33 other categories.

2 Direct Response Group is leading in Soccer, TV & Video, Marketing & Advertising and Office Products.


1 ROI trax is leading in most countries, including United States, Australia, Chile, Netherlands and 14 other countries.

2 Direct Response Group is leading in Russia, China, Japan and Brazil.