Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to The Search Agency in all segments.

Websites Categories

1 The Search Agency has better usage coverage in more websites categories. Including Business & Industry, Health, Real Estate, Internet & Telecom and 39 other categories.

2 Direct Response Group is leading in Computer & Electronics, People & Society, TV & Video, Office Products and 2 other categories.


1 The Search Agency is leading in most countries, including United States, United Kingdom, Canada, France and 9 other countries.

2 Direct Response Group is leading in Thailand, Korea Republic and China.