Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to SMART AdServer in all segments.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, News & Media and 170 other categories.

2 DirectRev is leading in TV & Video, Movies, Adult, File Sharing and 4 other categories.

Geography

1 SMART AdServer is leading in most countries, including France, Poland, Spain, Slovakia and 134 other countries.

2 DirectRev is leading in India, Indonesia, Pakistan, Iran and 16 other countries.