Market Share by Top Websites

1 DirectRev is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Yahoo Advertising is leading in Top 10K Sites.

Websites Categories

1 DirectRev has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, Movies, Music & Audio and 63 other categories.

2 Yahoo Advertising is leading in Finance, Investing, Career & Education, Education and 28 other categories.

Geography

1 DirectRev is leading in most countries, including United States, India, Canada, United Kingdom and 74 other countries.

2 Yahoo Advertising is leading in Brazil, Taiwan, Ecuador, Eritrea and one other country.