Market Share by Top Websites

1 DirectRev is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Yahoo Advertising is leading in Top 10K Sites.

Websites Categories

1 DirectRev has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, Music & Audio, Movies and 61 other categories.

2 Yahoo Advertising is leading in Finance, Investing, Law & Government, Career & Education and 28 other categories.

Geography

1 DirectRev is leading in most countries, including United States, India, United Kingdom, France and 71 other countries.

2 Yahoo Advertising is leading in Brazil, Canada, Taiwan, Hong Kong and 3 other countries.