Market Share by Top Websites

1 DirectTrack is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Escalate Network is clearly lagging behind, losing to DirectTrack in all segments.

Websites Categories

1 DirectTrack has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 176 other categories.

2 Escalate Network is leading in Shopping, Coupons, Food & Drink, Cooking & Recipes and 8 other categories.

Geography

1 DirectTrack is leading in most countries, including United States, India, Brazil, Turkey and 83 other countries.

2 Escalate Network is leading in Philippines, Ukraine, Viet Nam, Kenya and 7 other countries.