DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DotAndMedia has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Shopping and 41 other categories.
Open AdExchange is leading in Business & Industry, Marketing & Advertising, Real Estate, Newspapers and 14 other categories.
DotAndMedia is leading in most countries, including Italy, Spain, France, Germany and 8 other countries.
Open AdExchange is leading in Denmark, Sweden, Slovakia and Guatemala.