DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DotAndMedia has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 41 other categories.
Open AdExchange is leading in Business & Industry, Marketing & Advertising, Real Estate, Newspapers and 12 other categories.
DotAndMedia is leading in most countries, including Italy, United States, Russia, Germany and 2 other countries.
Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.