Market Share by Top Websites

2 DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DotAndMedia has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Shopping and 39 other categories.

2 Open AdExchange is leading in Business & Industry, Marketing & Advertising, Travel, Real Estate and 15 other categories.


1 DotAndMedia is leading in most countries, including Italy, China, France, Germany and 2 other countries.

2 Open AdExchange is leading in Denmark and Sweden.