DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DotAndMedia has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Shopping and 44 other categories.
WebTrends Ads is leading in Business & Industry, Software, Law & Government, Law and 10 other categories.
WebTrends Ads is leading in most countries, including United States, Canada, Costa Rica, Argentina and 16 other countries.
DotAndMedia is leading in Italy, Russia, Romania, Greece and one other country.