Market Share by Top Websites

1 LeadBack is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dotomi is clearly lagging behind, losing to LeadBack in all segments.

Websites Categories

1 LeadBack has better usage coverage in more websites categories. Including Travel, Business & Industry, Accommodation & Hotels, People & Society and 111 other categories.

2 Dotomi is leading in Shopping, Food & Drink, Internet & Telecom, Beverages and 22 other categories.


1 LeadBack is leading in most countries, including United States, Japan, Canada, United Kingdom and 58 other countries.

2 Dotomi is leading in Portugal, Zambia, Romania, Nicaragua and one other country.