Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Tourism, Music & Audio and 50 other categories.

2 DoublePimp is leading in Adult, Business & Industry, Shopping, People & Society and 45 other categories.


1 DoublePimp is leading in most countries, including Russia, United Kingdom, Italy, Poland and 41 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Turkey and 17 other countries.