DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
eBuzzing has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Shopping and 94 other categories.
DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Newspapers and 7 other categories.
eBuzzing is leading in most countries, including France, Italy, Spain, Germany and 36 other countries.
DoubleClick AdExchange is leading in United States, China, Turkey, Australia and 19 other countries.