1
DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, eyeReturn Marketing is clearly lagging behind, losing to DoubleClick AdExchange in all segments.
1
DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Food & Drink and 16 other categories.
2
eyeReturn Marketing is leading in Business & Consumer Services, Law & Government, Heavy Industry & Engineering and Jobs & Career.
1
DoubleClick AdExchange is leading in most countries, including United States, France, Germany, India and 81 other countries.
2
eyeReturn Marketing is leading in Canada, Pakistan, Sweden, Hong Kong and 6 other countries.