Market Share by Top Websites

1 gumgum is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Adult and 182 other categories.

2 DoubleClick AdExchange is leading in Weather, Dictionaries & Encyclopedias, Classifieds, Catering and one other category.

Geography

1 gumgum is leading in most countries, including United States, United Kingdom, India, Canada and 95 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Netherlands and 3 other countries.