Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, iEntry is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 iEntry has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Computer & Electronics and 40 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 18 other categories.


1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Canada and 21 other countries.

2 iEntry is leading in India, United Kingdom, Indonesia, Italy and 17 other countries.