Market Share by Top Websites

1 Innity is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 109 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Pets & Animals and 25 other categories.

Geography

1 Innity is leading in most countries, including Malaysia, Indonesia, Thailand, Philippines and 29 other countries.

2 DoubleClick AdExchange is leading in Germany, United States, China, Netherlands and 20 other countries.