Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 iprom has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Games and 75 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 6 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Germany and 30 other countries.

2 iprom is leading in Slovenia, Croatia, Serbia, Bosnia and 17 other countries.