DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
JuiceADV has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Sports and 59 other categories.
DoubleClick AdExchange is leading in Travel, Tourism, Health, Career & Education and 45 other categories.
JuiceADV is leading in most countries, including Italy, Spain, France, Great Britain and 30 other countries.
DoubleClick AdExchange is leading in Germany, United States, Austria, China and 29 other countries.