Market Share by Top Websites

1 Kixer is leading in Top 1M Sites.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Kixer has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Sports, Video Games and 36 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Music & Audio and 35 other categories.

Geography

1 Kixer is leading in most countries, including United States, United Kingdom, Russia, France and 32 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Spain and 16 other countries.