Market Share by Top Websites

1 Kixer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, DoubleClick AdExchange is still behind Kixer in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including Travel, Sports, Business & Industry, Tourism and 56 other categories.

2 Kixer is leading in Games, News & Media, Arts & Entertainment, Online and 50 other categories.

Geography

1 Kixer is leading in most countries, including United States, Russia, Greece, Brazil and 56 other countries.

2 DoubleClick AdExchange is leading in Germany, Austria, China, Turkey and 21 other countries.