Market Share by Top Websites

1 Kixer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, DoubleClick AdExchange is still behind Kixer in all market share segments.

Websites Categories

1 Kixer has better usage coverage in more websites categories. Including Games, News & Media, Arts & Entertainment, Online and 54 other categories.

2 DoubleClick AdExchange is leading in Travel, Business & Industry, Tourism, Shopping and 50 other categories.

Geography

1 Kixer is leading in most countries, including United States, France, Turkey, Russia and 54 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Netherlands, Australia and 12 other countries.