Market Share by Top Websites

1 Komoona is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoubleClick AdExchange is clearly lagging behind, losing to Komoona in all segments.

Websites Categories

1 Komoona has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 141 other categories.

2 DoubleClick AdExchange is leading in Travel, Accommodation & Hotels, Weather, Automotive News and 3 other categories.

Geography

1 Komoona is leading in most countries, including United States, India, United Kingdom, Spain and 61 other countries.

2 DoubleClick AdExchange is leading in China, Germany, Turkey, New Zealand and 7 other countries.