Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Meta Network is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Sports, Business & Industry and 88 other categories.

2 Meta Network is leading in People & Society, Games, Video Games, Religion & Spirituality and 7 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, Austria, China and 50 other countries.

2 Meta Network is leading in Argentina, Mexico, Japan, Portugal and 12 other countries.