Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Business & Industry, Arts & Entertainment and 82 other categories.

2 DoubleClick AdExchange is leading in News & Media, Sports, Autos & Vehicles, Health and 21 other categories.

Geography

1 OMG is leading in most countries, including India, United Kingdom, Indonesia, Singapore and 28 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Turkey and 23 other countries.