Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 PayClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 86 other categories.

2 DoubleClick AdExchange is leading in Travel, Accommodation & Hotels, Real Estate, Newspapers and 13 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 31 other countries.

2 PayClick is leading in Italy, Spain, United Kingdom, Switzerland and 13 other countries.