Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 PayClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 77 other categories.

2 DoubleClick AdExchange is leading in Travel, Accommodation & Hotels, Newspapers, Real Estate and 4 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Germany and 31 other countries.

2 PayClick is leading in Italy, France, Switzerland, Romania and 10 other countries.