DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PixFuture has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Music & Audio and 57 other categories.
DoubleClick AdExchange is leading in Travel, Business & Industry, Tourism, Health and 45 other categories.
PixFuture is leading in most countries, including India, United Kingdom, Russia, Brazil and 46 other countries.
DoubleClick AdExchange is leading in Germany, United States, China, Netherlands and 15 other countries.