DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PixFuture has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Music & Audio and 63 other categories.
DoubleClick AdExchange is leading in Travel, Tourism, Business & Industry, Accommodation & Hotels and 35 other categories.
PixFuture is leading in most countries, including United States, India, Russia, United Kingdom and 50 other countries.
DoubleClick AdExchange is leading in Germany, China, Turkey, Netherlands and 17 other countries.