1
DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Resonate Networks is clearly lagging behind, losing to DoubleClick AdExchange in all segments.
1
DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Food & Drink and 18 other categories.
2
Resonate Networks is leading in Finance.
1
DoubleClick AdExchange is leading in most countries, including France, Germany, India, Turkey and 83 other countries.
2
Resonate Networks is leading in United States, Hong Kong, Ireland and Nepal.