DoubleClick AdExchange
2,062 websites

DoubleClick AdExchange is free to use

http://www.doubleclick.com

Google DoubleClick Ad Exchange is a service for managing multiple monetization sources of online display advertising inventory.

VS

RichRelevance
1,171 websites

RichRelevance is free to use

http://www.richrelevance.com/

RichRelevance delivers over 850 million product recommendations daily, powering the personalized shopping experiences for consumers shopping the world’s largest and most innovative retail brands like Walmart, Sears, Target, Marks & Spencer ...

Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 1M Sites and The Entire Web.

2 RichRelevance is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Food & Drink and 15 other categories.

2 RichRelevance is leading in Lifestyle, E-commerce & Shopping, Computers Electronics & Technology, Business & Consumer Services and one other category.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, France, Germany, India and 54 other countries.

2 RichRelevance is leading in United Kingdom, Brazil, Canada, Russia and 26 other countries.