Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Religion & Spirituality and 111 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 11 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, United Kingdom, France, Indonesia and 33 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Switzerland and 12 other countries.