Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 106 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Pets & Animals and 20 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, France, United Kingdom, Indonesia and 36 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Netherlands and 18 other countries.