DoubleClick AdExchange
trend
4,008 websites

DoubleClick AdExchange is free to use

http://www.doubleclick.com

Google DoubleClick Ad Exchange is a service for managing multiple monetization sources of online display advertising inventory.

VS

TradeDesk
trend
59,755 websites

TradeDesk is free to use

http://www.thetradedesk.com/

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick AdExchange is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 217 other categories.

2 DoubleClick AdExchange hasn't got a lead over TradeDesk in any websites category.

Geography

1 TradeDesk is leading in most countries, including United States, Netherlands, Australia, Germany and 154 other countries.

2 DoubleClick AdExchange is leading in China, Gabon and Timor-leste.