2
DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Food & Drink and 10 other categories.
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Vibrant Ads is leading in Computers Electronics & Technology, Vehicles, Games, Health and 5 other categories.
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Vibrant Ads is leading in most countries, including United States, Germany, United Kingdom, Italy and 51 other countries.
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DoubleClick AdExchange is leading in France, India, Turkey, Latvia and 35 other countries.