Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WidgetBucks is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 WidgetBucks has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Music & Audio and 100 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Sports, Tourism and 34 other categories.


1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 33 other countries.

2 WidgetBucks is leading in India, Indonesia, Algeria, Sri Lanka and 11 other countries.