Market Share by Top Websites

1 YieldBuild is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Tourism, Business & Industry and 50 other categories.

2 YieldBuild is leading in People & Society, Arts & Entertainment, Internet & Telecom, Adult and 39 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 31 other countries.

2 YieldBuild is leading in India, Brazil, Russia, Philippines and 12 other countries.