Market Share by Top Websites

1 PopAds is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind PopAds in all market share segments.

Websites Categories

1 PopAds has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, People & Society, Internet & Telecom and 172 other categories.

2 DoubleClick DART is leading in Law & Government, Government, Conditions & Diseases, Basketball and 29 other categories.


1 PopAds is leading in most countries, including France, Brazil, India, Indonesia and 194 other countries.

2 DoubleClick DART is leading in Grenada, Togo, Turkmenistan, Virgin Islands and British.