Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind Rubicon Project in all market share segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 232 other categories.

2 DoubleClick DART is leading in Senior Health and Grants & Scholarships.

Geography

1 Rubicon Project is leading in most countries, including Japan, United States, Germany, France and 204 other countries.

2 DoubleClick DART is leading in United Arab Emirates, Timor-leste, Grenada, Virgin Islands and British.