Market Share by Top Websites

1 Sovrn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind Sovrn in all market share segments.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Food & Drink and 221 other categories.

2 DoubleClick DART is leading in Adult, Conditions & Diseases, Dentistry, Biotechnology & Pharmaceuticals and 4 other categories.


1 Sovrn is leading in most countries, including United States, France, Spain, Poland and 170 other countries.

2 DoubleClick DART is leading in United Arab Emirates, Macedonia, Gibraltar and Lesotho.