Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, etracker is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 117 other categories.

2 etracker is leading in Business & Industry, Shopping, Arts & Entertainment, Marketing & Advertising and 106 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 136 other countries.

2 etracker is leading in Germany, Spain, Austria, Switzerland and 27 other countries.