Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, etracker is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Arts & Entertainment and 173 other categories.

2 etracker is leading in Business & Industry, Shopping, Marketing & Advertising, Industrial Goods & Services and 54 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, Great Britain, Poland, Australia and 176 other countries.

2 etracker is leading in Germany, Austria, Spain, Italy and 23 other countries.