Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, etracker is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Arts & Entertainment and 170 other categories.

2 etracker is leading in Business & Industry, Shopping, Marketing & Advertising, Industrial Goods & Services and 56 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 163 other countries.

2 etracker is leading in Germany, Austria, Switzerland, Albania and 14 other countries.