Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hit-Parade is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Travel and 212 other categories.

2 Hit-Parade is leading in Classifieds, Animation & Comics, Books & Literature, Humor and 11 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, France and 156 other countries.

2 Hit-Parade is leading in Algeria, Tunisia, Madagascar, Cote d Ivoire and 19 other countries.