Market Share by Top Websites

1 Nielsen NetRatings is leading in The Entire Web.

2 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Nielsen NetRatings has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Arts & Entertainment, Food & Drink and 131 other categories.

2 DoubleClick Floodlight is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 93 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, France and 107 other countries.

2 Nielsen NetRatings is leading in Italy, Spain, Bulgaria, Hong Kong and 53 other countries.