Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Performancing Metrics is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Shopping and 222 other categories.

2 Performancing Metrics is leading in Books & Literature, Humor, Fashion & Modeling, Crafts and one other category.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Australia, Canada and 183 other countries.

2 Performancing Metrics is leading in Cuba.