Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, W3Counter is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Shopping and 221 other categories.

2 W3Counter is leading in Religion & Spirituality, Adult, Celebrities & Entertainment News, Weather and 3 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Poland, Australia and 199 other countries.

2 W3Counter is leading in Iran, Tokelau, Timor-leste, Ethiopia and 7 other countries.