Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WOW Analytics is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Travel and 226 other categories.

2 WOW Analytics is leading in Grants & Scholarships.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, France and 172 other countries.

2 WOW Analytics is leading in Mongolia, Northern Mariana Islands and Tuvalu.