Market Share by Top Websites

1 gumgum is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick Spotlight is still behind gumgum in all market share segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 199 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Automotive Industry, Accommodation & Hotels and 24 other categories.

Geography

1 gumgum is leading in most countries, including United States, France, Italy, Poland and 187 other countries.

2 DoubleClick Spotlight is leading in Denmark, Finland, South Africa, Namibia and 9 other countries.