Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind DoubleClick Spotlight in all market share segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 173 other categories.

2 Integral Ad Science is leading in Technology News, Fashion & Modeling, Humor, Nutrition and 13 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Germany, Canada and 107 other countries.

2 Integral Ad Science is leading in Venezuela, Peru, Ecuador, Afghanistan and 17 other countries.