Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiveRail is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 182 other categories.

2 LiveRail is leading in TV & Video, Celebrities & Entertainment News, Animation & Comics, Nutrition and 3 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Germany, Canada and 114 other countries.

2 LiveRail is leading in Serbia, Algeria, Puerto Rico, Lithuania and 10 other countries.