Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiveRail is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Travel and 180 other categories.

2 LiveRail is leading in Games, TV & Video, Video Games, Celebrities & Entertainment News and 9 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Germany and 120 other countries.

2 LiveRail is leading in Algeria, Cote d Ivoire, Cambodia, Martinique and 3 other countries.