Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoubleClick Spotlight is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 171 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 31 other categories.

Geography

1 MediaMath is leading in most countries, including United Kingdom, Japan, France, Brazil and 107 other countries.

2 DoubleClick Spotlight is leading in United States, Canada, Denmark, China and 37 other countries.