Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mirando is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Travel and 124 other categories.

2 Mirando is leading in People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 65 other categories.

Geography

1 Mirando is leading in most countries, including Indonesia, Brazil, Germany, India and 81 other countries.

2 DoubleClick Spotlight is leading in United States, United Kingdom, Canada, Australia and 55 other countries.