1
DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, NewsMax is clearly lagging behind, losing to DoubleClick Spotlight in all segments.
1
DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 185 other categories.
2
NewsMax is leading in Archives, Ad Network and Architecture.
1
DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Spain and 129 other countries.
2
NewsMax is leading in Jamaica.