Market Share by Top Websites

1 OnAudience is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites.

Websites Categories

1 OnAudience has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Adult, Science & Education and 15 other categories.

2 DoubleClick Spotlight is leading in Travel & Tourism, Vehicles, Finance, Health and one other category.

Geography

1 OnAudience is leading in most countries, including United States, Indonesia, China, Italy and 149 other countries.

2 DoubleClick Spotlight is leading in Canada, Norway, Cuba, Bermuda and one other country.