Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 134 other categories.

2 Paid-To-Promote is leading in People & Society, Arts & Entertainment, Adult, Beauty & Fitness and 72 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Great Britain, Poland, Denmark and 104 other countries.

2 Paid-To-Promote is leading in India, Brazil, France, Germany and 52 other countries.