Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, PubExchange is still behind DoubleClick Spotlight in all market share segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Travel and 189 other categories.

2 PubExchange is leading in Home & Garden, Nursery & Playroom, College & University Press and Home Improvement.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Germany and 116 other countries.

2 PubExchange is leading in Armenia, Saint Vincent and Trinidad and Tobago.