1
PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
Despite its recent growth, DoubleClick Spotlight is still behind PubMatic in all market share segments.
1
PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 220 other categories.
2
DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Accommodation & Hotels, Automotive Industry and 11 other categories.
1
PubMatic is leading in most countries, including United States, France, Russia, Germany and 206 other countries.
2
DoubleClick Spotlight is leading in Namibia and Vanuatu.